Lead strategy for International Mother Language Day video
I wrote the script for this video to boost employment branding and did outreach to produce the elements, including delivery and lighting.
Lead writer for Gruve mattress campaign
I conceptualized the logo animation, video and radio scripts for this project when I was a Senior Copywriter at Ashley HomeStore.
Blog writing
See my blog article for WEBITMD, where I gather research points and helpful insights to guide users to engage.
Brand Style Guide
This is a style guide I did for a client – outlining tone, voice, and intended personas and brand verbiage to ensure consistency in omnichannel writing.